Ipon Finance

Ipon is aimed at reshaping the narrative around personal finance for young adults. Inspired by the vibrant ethos of leading fintech companies, Ipon Finance was crafted to embody a sense of youthful energy and modernity. Drawing from contemporary design principles, I created a logo, adopted an image style, and selected bold brand colors to capture the attention of the millennial audience.

Rooted in the belief that financial wellness should not dampen life's excitement, Ipon Finance was conceived as a platform to encourage saving while still embracing life's adventures. Through this personal endeavor, I aimed to promote financial literacy and empowerment among young adults, offering innovative solutions tailored to their unique needs and aspirations. Though Ipon Finance may exist solely in concept, its vision of merging financial responsibility with the enjoyment of life serves as a testament to the potential of fintech to revolutionize personal finance for the next generation.

Role: Art direction, logo design, social media post design, presentation pitch deck design